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View > 7 secret problems with “off-the-shelf’ web solutions
Wednesday, 23 July 2008 Web designers often reach for ready-made products to solve business problems rather than building customised solutions. But in doing so they may be servicing their own needs more than yours. By CRAIG REARDON
View > Internet news
Friday, 21 December 2007 News and views on all things internet
View > Social central
Friday, 14 December 2007 Bebo, one of the most popular social networking sites, has 40 million registered members. Founders Michael and Xochi Birch talk to JACQUI WALKER about web trends and priorities for the future.
View > The social network el dorado
Tuesday, 11 December 2007 Social networking sites, with their huge audience, could be the perfect vehicle for your business’s offerings. The trick is making that user-connection. BRAD HOWARTH gleans some top tips from the experts.
View > Web 2.0: New wave of work and profits
Wednesday, 5 December 2007 The first tech boom created a swath of new jobs and employment opportunities, and the next wave, Web 2.0, promises even more options. By BRAD HOWARTH.
View > How eBay and Amazon keep revolutionising retail
Friday, 12 October 2007 Going down? eBay and Amazon are creating a new era of price wars, and every retailer must be ready to adapt. By EMILY ROSS.
View > Fine tuning the online marketplace
Wednesday, 19 September 2007 iFocus founder Greg Muller saw a gap in the online market that he thought he could service, which six short years later has him looking at $6 million revenue. He tells AMANDA GOME the iFocus strategy.
View > Sites for more eyes
Wednesday, 22 August 2007 Building online communities is the way to reach, and keep, customers in the era of Web 2.0. Here’s how to do it. By MIKE PRESTON and AMANDA GOME.
View > Top lessons from hot etailers
Friday, 17 August 2007 Who needs a fancy, tricked-up website anyway? We’re online to sell. By EMILY ROSS.
View > Pushing the next-tech
Friday, 17 August 2007 Always-on entrepreneurs are driving the current generation of technology and chasing the next, to further turbo-charge their productivity. By MIKE PRESTON and AMANDA GOME.
View > Social networks: Time wasters or brilliant business tools?
Friday, 10 August 2007 Australia’s SMEs, already with enough on their plates, are also facing pressure to have an up-to-date damn fantastic presence on social networks. Is it worth the effort? By EMILY ROSS.
View > e-Retail therapy
Monday, 6 August 2007 Paul Greenberg has almost doubled the revenue of online retailer Deals Direct, to $40 million, in a year. Now, he tells AMANDA GOME, he plans to double it again.
View > Forums: Get it together
Wednesday, 1 August 2007 Online forums have almost become mandatory for any business that’s serious about its online presence – but the significant benefits always come with potential pitfalls. Forums are the new marketing tool for 2007. By SIMON LLOYD.
View > Web 2.0’s bold pioneers
Wednesday, 1 August 2007 Web 2.0 is shaping up as the internet’s Next Big Thing, but who are the entrepreneurs blazing the trail? We went looking. By MIKE PRESTON and JACQUI WALKER
View > Our top 10 digital entrepreneurs
Tuesday, 3 July 2007 The hardest part about compiling a list of Australia’s digital entrepreneurs was to narrow it to just 10. By BRAD HOWARTH.
View > Bound up by broadband
Tuesday, 5 June 2007 Slow broadband is holding back Australian business and innovation, new research by SmartCompany and Dun & Bradstreet shows. By AMANDA GOME and BRAD HOWARTH.
View > Web 2.0: The risk, the reward
Tuesday, 22 May 2007 The online community that is web 2.0 is a force that cannot – should not – be ignored. Effectively engaging with ‘citizen media’ will become key to business survival. By LUCINDA SCHMIDT.
View > Search engine optimisation
Friday, 30 March 2007 Search engines can get your company on the radar of millions of potential clients. Articles include: Search engines used to find me.
View > Internet start-ups
Friday, 30 March 2007 The web has proved a hot bed for keen start up companies, and made the fortunes of many go-get-em entrepreneurs. Articles include: Vending DVD venture, RedroomDVD. Room with a view, Wotif. Taking on the big boys, TechnologyOne. Tell me about it, Freshtel. Baker's cure, realestate.com.au.
View > Pay per click marketing
Thursday, 1 February 2007 Getting people to your website is paramount. And there are ways to develop just that. Articles include: Direct your traffic. Key words, the key to winning clicks.
View > The internet as a business tool
Tuesday, 30 January 2007 The website is no longer an “option”. It is already the primary investor relations tool for a significant portion of your investors. Articles include: Investor relations via the internet. Get connected with ISPs.
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