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Monday 8 August

Today on StartupSmart, we explain what the escalating global financial market crisis means for your start-up and how you should respond to the turmoil. We also look at how you can recover if a potentially business-threatening mistake hits you in your formative start-up days. The founders of RY Hair & Beauty thought that their business […]
Oliver Milman

Oliver MilmanToday on StartupSmart, we explain what the escalating global financial market crisis means for your start-up and how you should respond to the turmoil.

We also look at how you can recover if a potentially business-threatening mistake hits you in your formative start-up days.

The founders of RY Hair & Beauty thought that their business could be sunk after it mistakenly sent a $5 voucher to every customer.

But the duo managed to turn what could have been a revenue-crushing error into a marketing boon. Today, they explain how they did it.

Elsewhere, Adam Franklin has seven tips on how to find the time to create engaging web content and mentor Tony Faure explores whether leadership qualities are essential for every entrepreneur.