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Bri Williams

Bri Williams

Bri Williams is an authority on behavioural economics applied to everyday business and personal effectiveness.

Latest from Bri Williams

Protecting your business from dishonesty

People

Protecting your business from dishonesty

Bri Williams
George Costanza tells the truth about lies

People

George Costanza tells the truth about lies

Bri Williams
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People

Melbourne Cup day behavioural high jinks explained

Bri Williams
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Marketing

Micro-moments are the difference between winning and losing customers

Bri Williams
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Marketing

Reducing the pain of payment

Bri Williams
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People

Don’t blame user error, your ‘calls to action’ suck

Bri Williams
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People

A significant figure in your business: Making your customers buy the numbers

Bri Williams
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People

The stomach rules the head

Bri Williams
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People

The secret to business is knowing how to move elephants

Bri Williams
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People

The bamboozling burrito offer

Bri Williams
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People

How seating arrangements influence customer decision-making

Bri Williams
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People

Too much, too soon: Why ‘buy now’ can scare off your website customers

Bri Williams