It has sparked frenzied interest from journalists and bloggers alike and, despite being less than a year old and unprofitable, has been valued at more than $200 million.
But for all of the hype that currently surrounds Pinterest, does the platform actually offer anything of use to small businesses looking to market themselves?
Today, we look beyond the social media buzz to see what tangible results cash-strapped start-ups can get from having a presence on Pinterest.
Elsewhere, mentor Jane Shelton has some tips on outsourcing for home-based businesses and in the first of a series of video interviews with successful female entrepreneurs, Orsi Parkanyi talks to Lisa Fox, founder of the award-winning start-up Openshed.com.au.
