Wednesday 22 December

The penultimate StartupSmart day of the year focuses on the very fuel of your business – sales.

Without the ability to sell your products or services, your start-up will quickly run aground. Today, sales guru Debra Templar explains the steps you need to take to put together a sales strategy. Make sure you don’t go into 2011 without one.

Meanwhile, Taskmaster, possibly overcome by festive cheer, orders you to give thanks to those responsible for the progress of your business and mentor Tom O’Toole gives some tips on how to sell off excess stock. 

Oliver Milman, editor