US users of Apple’s iPhone device are more likely to use the gadget to surf the internet than Android, BlackBerry and Windows Mobile users, according to new data from AdMob.
The company, which compared data from 6000 publishers, has found that about 50% of all mobile web traffic in the US comes from Apple’s iPhone devices, as well as 33% of traffic worldwide.
The BlackBerry platform took second place, capturing 21% of the US market. Windows Mobile placed third with just 13%, while Palm managed to capture 7%. The Google Android system is also on the rise, having captured 5% of the market. Currently the only Android device available is the T-Mobile G1.
The biggest drop belonged to operating system Symbian, which in AdMob’s August report had lost 21% to grab just 43% of the operating system market.
Patrick Stafford is a freelance journalist and a former deputy editor of SmartCompany.
