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How to build a tourist destination

Alla Wolf-Tasker tells how she ignored the chorus of naysayers and built a business. Watch the video of Alla Wolf Tasker of Lake House Alla Wolf-Tasker (right) decided to take a highly risky approach when she started her business, Lake House in sleepy Daylesford. She had to build and educate a market; even the local […]
SmartCompany
SmartCompany

Alla Wolf-Tasker tells how she ignored the chorus of naysayers and built a business.

Watch the video of Alla Wolf Tasker of Lake House

Alla Wolf-Tasker (right) decided to take a highly risky approach when she started her business, Lake House in sleepy Daylesford.

She had to build and educate a market; even the local council told her the business would not work.

Learn how Wolf-Tasker built her restaurant and hotel business into a regional icon, recruited and educated staff and laid the foundations of a tourism culture that is now the main industry of this small Victorian town.

Your Business Success – Sunday mornings, 8.30am on the Nine Network – provides practical business advice from Australia’s leading entrepreneurs applied to real-life businesses. Each week a different leading entrepreneur shares their business knowledge: including Maxine Horn of Fone Zone, Brian Singer of Rip Curl, Paul Cave of BridgeClimb and Geoff Harris of Flight Centre.