Company: Michelle Bridges (including 12 Week Body Body Transformation)
Revenue: $60 million*
The former Biggest Loser host and serial entrepreneur has continued to grow her brand over the past 12 months, including a partnership with Woolworths for a ready-to-cook meal range.
Michelle Bridges, whose business interests include activewear brands and her 12 Week Body Transformation program, generates an estimated $60 million a year from her efforts, according to Fairfax in 2015.
In 2017, Bridges told SmartCompany she believes the key to executing successful ideas is to have a personal investment from the outset.
She said this has been the key to her own success, because although she has a variety of business interests, they all feed into her personal interest in making Australians healthier.
“I think first and foremost, it’s got to be something that’s living inside of you — it’s got to be something you truly believe in,” she said.
Smart Company is the leading online publication in Australia for free news, information and resources catering to Australia’s entrepreneurs, small and medium business owners and business managers.
