There are many ways to be seen as an industry thought leader. You can appear at conferences, you can join the board of an industry association, or you can write a book. Heck, you can even get yourself a blog on a leading website like StartupSmart.
But what you will need to have for all these forums is content. It’s fine to get a platform to share your views, but you better make sure you’ve got some views to share.
So it’s time to start by writing a simple comment piece on a major trend in your industry. It might be a problem you are seeing crop up a lot within your customer base, or a more macro demographic trend that is affecting your competitors or your business. It might be positive or negative. It might be your take on a well-known issue, or something new that you’ve spotted.
The key here is to get your thoughts down on paper, get someone in the office to proofread it and then get it out there. Put it on your blog, send it to your customers, send it in to your industry association’s publication.
Let people see that you are an up and coming industry leader and they will respond.
Get it done – today!
