In pictures: Australia’s five key online spending trends

5. We are consistent in our spending choices When it comes to what Australians spend money on, we are a fairly consistent bunch. NAB splits the categories up thus: sector one – online auctions, department stores, fashion, cosmetics and variety stores; sector two – home, furniture, appliances and electronics; sector three – recreation, […]

Oliver Milman November 29, 2012

5. We are consistent in our spending choices

When it comes to what Australians spend money on, we are a fairly consistent bunch.

NAB splits the categories up thus: sector one – online auctions, department stores, fashion, cosmetics and variety stores; sector two – home, furniture, appliances and electronics; sector three – recreation, toys, games and hobbies, music, movies and books; and sector four – groceries, liquor and specialised food.

Growth rates for all of these categories have been consistent, apart from household goods and electronics. Demographically, those aged under 30 have a larger than average spending in categories one and three, with older people more likely to buy groceries and alcohol online.

Online index by category