Marketing The fast and the curious: What cars say about consumers and brand Katharina Kuehn July 1, 2014
Marketing Five tips on why you shouldn’t ask your customers what they would pay for your product Katharina Kuehn October 15, 2013
Marketing Meet Mrs Balance – What drives Australia’s most common shopper type? Katharina Kuehn July 2, 2013
Marketing How retailers can stay relevant in the new world of retailing and channel mash-ups Katharina Kuehn May 28, 2013
Marketing Does red really go faster? Colour, branding and the subconscious Katharina Kuehn February 26, 2013
Marketing The limbic system, the cognitive mind and the user illusion that misleads Katharina Kuehn February 12, 2013
