Marketing The fast and the curious: What cars say about consumers and brand Katharina Kuehn 01 July, 2014
Marketing Five tips on why you shouldnโt ask your customers what they would pay for your product Katharina Kuehn 15 October, 2013
Marketing Meet Mrs Balance โ What drives Australiaโs most common shopper type? Katharina Kuehn 02 July, 2013
Marketing How retailers can stay relevant in the new world of retailing and channel mash-ups Katharina Kuehn 28 May, 2013
Marketing Does red really go faster? Colour, branding and the subconscious Katharina Kuehn 26 February, 2013
Marketing The limbic system, the cognitive mind and the user illusion that misleads Katharina Kuehn 12 February, 2013