Get unlimited access. Save 70% when you subscribe today.

SmartCompany
Icon

Search

Create a free account, or log in

Technology

THE LIGHTER SIDE: Samsung gives Apple’s big product launch a stinging grill in these new ads

It didn’t take long for Samsung to take some pot shots at its bitter tech rival Apple, with a series of ads hitting YouTube not long after Apple’s much-vaunted product launch this week. The first ad questions the ability of Apple’s genius products to handle a live stream:   While the second mocks Apple’s announcement […]
Eloise Keating
Eloise Keating
Icon

Share

THE LIGHTER SIDE: Samsung gives Apple's big product launch a stinging grill in these new ads

It didn’t take long for Samsung to take some pot shots at its bitter tech rival Apple, with a series of ads hitting YouTube not long after Apple’s much-vaunted product launch this week.

The first ad questions the ability of Apple’s genius products to handle a live stream:

 

While the second mocks Apple’s announcement that the iPhone 6 now has a bigger screen:

 

About the author

Eloise Keating

Eloise is an experienced business journalist and editor, who has held senior editorial roles at SmartCompany since 2014. Prior to joining SmartCompany, Eloise was news editor at Books+Publishing, the trade press for the Australian book industry. Eloise has degrees in media and communications, marketing and business management, and political science. You can follow her on LinkedIn, and Twitter at @ellykeating.

Similar topics

advertising
apple
samsung
technology

Recommended for you