With more than 90% of consumers around the world willing to choose brands associated with having a positive impact, the opportunity for social entrepreneurs is at an unprecedented high.
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But how do you create a business model that works? How do you turn profit into real-world impact? How do you get people to back your idea, your product and brand?
In this episode of Starting Change, we look at Thankyou Group as a case study, and its founder Daniel Flynn helps us answer these questions.
“The challenge was taking the potential of a good idea and really accelerating that,” he says.
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Dinushi Dias is a freelance journalist and a former StartupSmart reporter and multimedia content producer. She is the co-founder of Melbourne-based production house Dinushi & Power.
